Statera
Transforming Enterprise Real Estate UX
Overview
Statera is a large-scale real estate platform designed for brokers, landlords, and tenants managing complex building portfolios.
As the sole UX/UI designer, I worked across both legacy system redesigns and brand-new feature development — often in parallel. This dual focus was both a challenge and a huge opportunity for growth: I had to modernize outdated UX patterns while also shaping new solutions from scratch, all within the same product ecosystem.
My role involved aligning business goals with user needs, improving usability, and creating scalable design foundations the team could build on.
Key Contributions
Reimagined the notification system to reduce noise, improve clarity, and increase response rate
Designed and launched 5+ new features, including a Plans Portal for broker collaboration
Introduced design system logic to bring consistency across legacy and new parts
Led user research, prototyping, developer collaboration, and QA testing for all major features
Role & Duration
UX/UI Designer
1+ year • Ongoing
Redesigning
Redesigning
Problem Overview
The original notification system was fragmented and difficult to scale. Users were overwhelmed by frequent, low-value messages and often missed what mattered. The system lacked structure and consistency across the platform.
Step 1
UX Audit & Research
I mapped all existing notifications and interviewed users to understand pain points. Users reported feeling spammed and confused, and stakeholders struggled with managing logic across the product.
Step 2
Strategy & UX-Driven Redesign & Testing
The notification system was deeply integrated into the backend and impacted multiple user flows. Redesigning it meant more than changing visuals — it required rethinking how, when, and why users received updates, all while working closely with developers to avoid major infrastructure changes.
I led a collaborative process with backend engineers to understand the architecture and identify scalable improvements:
Categorized all notifications by urgency and required user action
Introduced clear distinctions between informational updates and action-required items
Proposed non-intrusive patterns for low-priority messages, while making critical alerts more visible
Created prototypes to test the new notification hierarchy and display. A/B testing and user feedback helped refine the design, focusing on clarity and reduced noise.
Step 3
Implementation & Outcome
Working closely with developers, I ensured smooth implementation and minimal disruption to the backend.
The redesigned system led to a better user experience and reduced notification-related complaints by 43%.
Step 4
Design QA
I ran final QA checks to ensure consistency across states, edge cases, and devices. Collaborated with QA engineers to catch layout issues, check logic triggers, and fine-tune styling before release.
“After many adjustments with different leases, I’m no longer hesitant to log in and close tens of notifications at once. To be honest, it finally feels like it works the way it should’ve from the start.”
— QA Tester, after rollout
New Feature
New Feature
Overview
Property Improvement Planning
Time estimate: 2 sprints (8 weeks)
The Challenge
Brokers needed a way to document, estimate, and collaborate on property upgrades — but there was no central tool for it. Workarounds included spreadsheets, screenshots, and endless back-and-forth.
The Goal
My goal was to design a scalable solution that made property improvement planning visual, collaborative, and easy to track, while supporting the different workflows of landlords, brokers, and tenants.
Step 1
Research & Concept Development
I conducted interviews and reviewed real broker workflows to understand what information they tracked and how decisions were made. From there, I created key use cases and defined MVP functionality:
Annotate building plans and attach improvement notes
Estimate costs visually
Collaborate via comments and approvals
Early concepts explored map overlays, room-level annotations, and visual breakdowns.
Step 2
Core UX Features
I designed the feature around four main capabilities:
Visual Annotations: Mark up floorplans and images with editable notes
Cost Estimations: Add estimates per note, summarized dynamically
Panoramic Integration: Link specific improvements to 360° views of the space
Collaborative Workflow: Stakeholders can comment, approve, and track changes over time
Step 3
Feedback & Iteration
I worked closely with the product manager, developers, and QA testers across sprints to refine usability, handle edge cases, and ensure smooth cross-role collaboration. We ran internal testing and stakeholder reviews to validate clarity and functionality at each stage.
Key impactful improvements:
Plan categorization and color labeling made it easier to differentiate between plan types at a glance
Documents and photos can now be added directly inside comments, making collaboration more complete and context-rich
We reworked how notes are handled within images — especially in panoramic views, where some notes were initially out of sight. We added a note list panel on the right, allowing users to click and instantly rotate the image to the note’s location
Before
After
Step 4
Mobile Adaptation for On-the-Go Use
After testing with real brokers, we discovered a key insight: many users wanted to drop improvement markers while physically touring buildings — a mobile use case we hadn’t originally planned for.
Stakeholders were concerned about the cost of developing a mobile version, so I worked with the dev team to explore options. After a feasibility call, we agreed on a lightweight mobile adaptation rather than a full app.
I defined the pared-down experience and created mobile mockups that focused on just the core actions:
Viewing floorplans
Creating markers
Adding notes
The solution was successfully implemented, tested, and well-received — with minimal cost and high impact.
Step 5
Results
The feature unified scattered workflows into a single, intuitive tool. Brokers can now visually document, estimate, and collaborate on improvements in one place — saving time and reducing miscommunication.
It laid the foundation for further investment in visual-first workflows across the platform.
“This went from a nice-to-have to one of the most valuable features we show new clients. Being able to mark up improvements on the go has completely changed how we present buildings — it’s now a key part of our pitch”
— Senior Broker & Stakeholder